Mobile apps are now an integral part of digital strategy, with well over 1 million apps in both the Itunes App Store and Google Play. Today, there is big competition in the mobile app development market and it became more challenging for businesses to get their apps on the top.
So that mobile app marketing is very important after the launch of an app.
App Marketing is a set of techniques with which your app can become visible to the users and it will rank on the top in-app store. It is the best way to interact with the users from the time when they hear about your app when they became your loyal customers. App marketing is a great approach to the promotion of apps using multi-channels.